The Young Money rapper's latest video is causing all kinds of chitter chatter. The oddest of them a Twitter glitch that pulls up a JC Penny Christmas advert. Ho! Ho! Ho!
from Business Insider >>
If you're logged into Twitter and you do a search for "Make It Nasty," you'll get a number of tweets about a new song and music video by a rap artist named Tyga. You can even play the video right there. Careful, it's pretty graphic.
That's all normal and fine.
What's odd is that you will also find an ad on this search page. It's from JC Penney, the department store. It's a promoted tweet, and the copy reads: "Make Christams dreams come true. Adopt an angel today!"
Not exactly a fit. Imagine being the stunned JC Penny media buyer, watching this (NSFW) video and realizing Twitter users will soon begin associating it with your brand.
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